If you’re reading this, higher chances are that you have a social media account or several across the various social platforms. Even though they were created with the main aim of connecting people and to act as communication tools, social media has turned out to be a hub of numerous money-making opportunities. And in the harsh times we live, everyone is looking for a side hustle on an extra way to earn income. As a matter of fact, there’s a good number of people who earn a living from their social media accounts today, and you most likely would want to become one of them or perhaps gain some insight into how they do it.
Well, especially if you have many followers or friends, monetizing the time you spend on social networks can be way much easier than you probably thought. Speaking of time, according to research, the average internet user spends approximately two hours on social media each day. If you’ve managed to create influence, obtained quite a number of followers, built trust, and gained their confidence or attention, you can definitely turn your social account into a money-making machine.
To skip the mumbo jumbo, here are some trending ways you want to know how to make money on social media.
Promote Affiliate Products
This is one of the most common ways people utilize social media to make money. Affiliate marketing works in a very easy way. Being an affiliate marketer means you’re actually promoting products of other businesses as a third party. When you become an affiliate, you’re given specific links to the products that you promote and once sales are made through these links, you get to earn a decent commission off each sale.
And if you guessed right, especially Facebook, social media is precisely one of the best places to share your affiliate links, especially if you don’t have a blog or website. You only have to ensure that you provide value to your followers using content such as blog posts, photos, videos, and even reviews of the products you’re promoting while still keeping them engaged. A good example of such opportunities is the Amazon associate program. Also, it is important to disclose your affiliate relationships since this happens to be a legal requirement in some cases.
Sell Digital and Information Products
Maybe you’re an author, a blogger, or you have some expertise in a particular area. You could create digital information products such as eBooks, video courses, audio programs, and blog posts that you could promote on your social handle. However, this will require you to post content that is well-crafted to promote these products, or even using features such as Facebook ads.
If you choose to promote your digital information products or any other product for that matter on Facebook, you will really want to ace it on your ads. In this case, you will need to put some things into consideration. Bear Newman from Bear Fox Marketing explains in the article entitled “The 7-Step System On How To Run Better Facebook Ads” that one of the first things you need to know when running Facebook ads is the gender, age, location, and the job of the ideal customer to whom you are advertising. Also, you will want to promote your products in such a way that doesn’t seem so intrusive, pushy or spammy.
Additionally, avoid inserting your ad links on other people’s conversations as this will only ruin your credibility and paint you out as excessively needy. It is also important to bear in mind that one strategy may not work on all social networking platforms. Last but not least, your content or digital products have to be of high-quality and worth paying for!
Market Your Skills
While social media is not the place to go posting your resume or career profile, there are quite a number of ways you can promote your skills on social platforms. Needless to mention, each and every one of us possesses a unique skill that another person could be willing to pay for. Whether you’re good at writing or web design, painting, telling jokes, etc., social media can be the best place to sell these skills and earn some extra income. There’s a chance that one of your followers is in need of or will at some point need such a skill. Better yet, they could even refer someone else who’s looking for such a skill to you or your social profile and boom, you know what follows next.
When marketing your skills on social, though, it’s important to provide some bit of information about your expertise, your specialization, your other contact details, and any other relevant information that someone may want to know upon looking at your ad or profile.
Monetize Your Hobby
Everyone has what they like doing on weekends or when they’re free from their everyday hassles and tassels. Including networking and surfing the net, most activities that people call hobbies can be monetized. If you’re an artist, you can promote your work on social media. The same case applies to those who are fond of knitting, quilting, and crafting. Use high-quality images and videos and display those crafts and arts on Instagram, Twitter, Facebook, and even Pinterest and a considerable amount of income is almost guaranteed, especially if you have many followers.
This is the most common way through which socialites, celebrities, and divas earn on social media. If they don’t become brand ambassadors, they promote products and services of major companies for a certain amount of money that is agreed upon between the brand/company and the individual. This is often done through hashtags, videos, audios, and other kinds of posts. To use this method, however, you will need quite a considerable number of followers, perhaps in their thousands. Also, your profile, your posts, and your online presence will also have to be consistent as well as impressive.
Earn as A Social Media Manager
By now, most, if not all, organizations and businesses are on social media, big and small. Social platforms are really important to organizations. They form a huge part of how they communicate to and stay connected with their clients and target customers as well as business associates. However, most organizations have social media accounts that are really busy and a few minutes may not pass without them having to read dozens of comments, respond to queries, sort out issues, and so forth. This has created a huge opportunity for expert social media users who can become managers of such accounts and be charged with the responsibility of dealing with the volume of messages, requests, and comments that come in every day. This can actually be a full-time job, not forgetting that it can even be done remotely.
As you can see, there are numerous earning opportunities on social media. You just have to evaluate yourself and see what can work for you best. With the above tips in mind, you can easily convert the time you spend every day on social media into money or money-making opportunities.