TESTED: Regal Gentleman Matte Clay

Here at ADDICTED we’re always on the lookout for better grooming products and I’ve just found another one in Regal Gentleman Matte Clay.


I’ve had some variation of the pompadour quiff hairstyle now since about 2012. It’s classic, timeless and suits my face and head shape. One thing that has always been an issue for me though is finding the right styling product to hold it in place.


My hair is thick but very fine, meaning it gets heavier as it grows and I’m prone to fly-aways, so I need to use a lightweight product with the right amount of hold. That said, I do like my hair to look natural and have some movement to it. I really don’t expect much from my hair product.


Over the years I’ve tried every hair product under the sun and they’ve all let me (and my quiff) down at some point. So when I heard about the new kid on the block I just had to try it.



Regal Gentleman was founded by Josh Blackburn and Liam Jennings in late 2013. Their vision was simple; to redefine the modern gentleman and help men to become a better version of themselves. Fast forward to today and the pair have just launched their first product; Regal Gentleman Matte Clay.


Regal Gentleman Matte Clay is paraben and sulphate free, contains amino acids to help nourish and hydrate your hair, contains all natural ingredients and is cruelty free. Not only that, it’s made right here in the UK.



Ideal for short to medium length hairstyles, Regal Gentleman Matte Clay is a must have addition to your daily hair care routine. A little goes a long way with this medium hold, matte finish product and unlike other clays on the market Regal Gentleman Matte Clay doesn’t weigh heavy on your hair, making it perfect for use on hairstyles with volume. I usually find myself having to restyle my hair with additional product midway through the day but with Regal Gentleman Matte Clay I’m able to apply a little of the product in the morning and go about my day. What’s more, the refreshing citrus scent means my hair smells incredible well in to the evening.


Blackburn and Jennings are on a mission to make a huge dent in a grooming industry dominated by large corporations and we have no doubt that they’ll succeed. Regal Gentleman are definitely the ones to watch.


Regal Gentleman Matte Clay is available now at www.regalgentleman.com priced £16 for 75ml.

They will be donating 25% of the product price from any sales made between Black Friday (23rd November) and Cyber Monday (26th November) to CALM, Campaign Against Living Miserably. Check out their great work here.


Stewart Thurlow

Stewart Thurlow

I once shared a lift with Meryl Streep & Julianne Moore. Oh, & Victoria Beckham smiled at me. UK Editor for ADDICTED.
Stewart Thurlow