Category: Business

the branding process

How to Build Your Brand from Zero

Big businesses have it easy not because they can boast with huge cash flow but because they have a well-established brand. Investing in your brand is essential if you want to be competitive both offline and online. The process was…

3 Things Your Side Hustle Should Be Doing Come Black Friday

Black Friday is literally just around the corner, and many businesses are already capitalizing off this time of the year. Some businesses decide to have a Black Friday weekend, others decide to have a week – others advertise sales throughout…

10 things to consider when opening a restaurant

Against the competition of chains and smaller multiples, ensuring your independent offering survives and thrives in the dining sector requires careful strategic planning. What started as a passion has become a business, and staying true to your vision while keeping…